What is the value of our morals?

          Morality v.s. Reality is a year-long research project under coordination of Exploring With Mindful Creativity and Curiosity at Guilderland High School. Over a year's time, I will be researching the psychology and economics behind ethical consumerism, the push for it as well as against it, and what makes some consumers value price over moral compliance. The research I am doing surrounds the question: "At what cost to people, animals, and the environment do we consume unethically?"